Leadership Training Tips
Design modules to follow the concept-illustration-action (C-I-A) rationale. During a training experience, a host of modules may be woven around the integrated C-I-A theme. Each module should have a clear set of concepts.
1. Concepts represent the research-based theory and principles that frame an issue, or just the commonsense ideas that clearly apply without rich theory and research.
2. Included with the content, there must also be Illustration, or examples of what others have done with the principles taught. The illustrations may be written case studies of successful (or unsuccessful) firms, live case studies (as when customers attend and share problems), or video cases. Whatever the choice, participants learn by seeing how ideas were actually implemented.
3. Finally, Application reinforces ideas with personal impact as participants adapt the concepts and illustrations to their personal situation.
With the use of C-I-A logic in each module, a personal understanding of the leadership brand begins to emerge that participants can understand, observe, and practice.